留学生Essay写作—项目管理和业务策略
16页1、http:/ 留学生论文专业定制代写网站留学生Essay写作项目管理和业务策略ABSTRACTWhich way to go?This is a question that organizations will ask themselves in a certain time,because organizations are faced with challenges of strategic direction.Some organizations are instigated by challenging opportunities,other organizations want to overcome significant threats. The business strategy can move an organization from where it is now,to where it needs to be in the future.Johnson et al(2009)states that the strategy of an organization
2、is often likely to be complex,uncertain and mostly it affects operational decisions and requires an integrated approach.But the most typically and crucial components of strategy are change and innovation.Project management is essential for managing and reducing the inherent risk associated with change and innovation.Thats why many projects are the result of strategic decisions of organizations,because projects manage changes on an effectively and efficiently way.Changing organizations need proje
3、cts for making change and for obtaining its business strategy and- objectives.Nowadays sustainability is a very hot(strategic)item for organizations. Organizations are integrating ideas of sustainability in their marketing, corporate communications,business strategy and in their actions.Centraal Boekhuis,a(leading)logistics service provider in stocking,storage, distribution and transportation of books,has also formulated a covering policy on sustainability for the strategy period 2009-2011(Board
4、 of directors Centraal Boekhuis(2009).Sustainability for Centraal Boekhuis means commitment to corporate environmental performances as well as sustainable performances on social and economic aspects.Several projects on behalf of sustainability will be conducted as well as projects will be conducted on behalf of other strategic targets.But is it possible to make project management sustainable,in order to make other projects contribute to the policy on sustainability too?In this research the relat
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