新媒体时代的“知沟”现状.docx

本文格式为Word版，下载可任意编辑新媒体时代的“知沟”现状 摘 要 摘 要 改革开放以来，由于我国国内的阶层分化与区域冲突日趋慌张，“知沟假设”作为一个能够对社会转型期间种种信息传播上的不对等和信息获取上的差距量举行曝露的议题，其相关的理论研究在我国越来越受到业界的关注尤其是来到网络传播时代，“数字鸿沟”现象的展现使得“知沟假设”的研究对于信息化高速进展的中国更具重要和紧迫的意义 本文第一片面即主要针对“知沟假设”相关理论进展以及新媒体时代特有的“数字鸿沟”现象举行综述性研究，为论文开题片面；其次片面对“知沟”现象的现状和表现举行多方面的分析，为论文主体内容；第三、四片面那么侧重论述新媒体的媒介环境下“知沟”现象产生的理由和缩小、合拢“知沟”的种种策略，为论文收篇片面知沟假设”的研究任重而道远，本文仅寄梦想以提出一己之见，以期对今后的“知沟”理论研究和当今中国的社会进展有所裨益 关键词:知沟；新媒体；现状；理由；合拢 I Abstract Abstract Since the reform and opening, because China's domestic class differentiation and regional conflicts increasingly nervous,\knowledge-gap hypothesis\as a can of social transformation of the spread of information during the inequality and acquisition of information gap on the quantity issues of exposure, the related theory research in our country's more and more get the attention of the industry. Especially came to network transmission era, the \gap\that the phenomenon of the \knowledge-gap hypothesis\the China more important and urgent significance. The first part of this paper is mainly for \knowledge-gap hypothesis\related theory development and new media times the \divide\phenomenon review research, the dissertation for paper part; The second part of \phenomenon and the present situation of the analysis of the performance in many different ways, for paper subject content; The third part is intended to discuss \knowledge-gap \causes narrow, gather together \knowledge-gap \all sorts of strategies for ending part of the paper. \hypothesis\heavy responsibilities, this paper only send to give hope own prejudices, in order to the future \hypothesis\theory research and the China's social development at present. Key words:knowledge-gap, New media,The present situation,Reason,fold II 目次 目 录 摘 要.............................................................................................................................. I Abstract ........................................................................................................................ II 目 录............................................................................................................................ III 新媒体时代的“知沟”现状........................................................................................ 1 一、何为新媒体时代的“知沟”................................................................................ 1 （一）新媒体的内涵与定义................................................................................ 1 （二）“知沟”理论的渊源与进展.................................................................... 1 二、我国“知沟”的现状与表现................................................................................ 2 （一）我国东西部地区之间存在严重的“知沟”现象.................................... 3 （二）我国城乡之间的“知沟”差距同样不容忽略........................................ 4 （三）在同一区域内,我国强势与弱势群体之间的“知沟”现象日渐严峻... 4 （四）在同一传播平台上，个人动机与兴趣造成的“知沟”现象也广泛存在................................................................................................................................ 5 三、“知沟”产生的理由............................................................................................ 6 （一）受众自身素质的差异................................................................................ 6 （二）媒介系统价值取向的影响........................................................................ 6 （三）国家“议程设置”对传播自由的模范与管制........................................ 6 四、缩小及合拢“知沟”的对策................................................................................ 7 （一）国家宏观调控，政策先行........................................................................ 7 1、平衡社会进展与收入调配是根本要求.................................................. 7 2、制定特殊扶持政策是重要策略支持...................................................... 7 3、信息共享工程的创办是根基设施保障.................................................. 8 4、宽松媒介模范理论也与其息息相关...................................................... 8 （二）加强教导，提高受众素养........................................................................ 9 （三）媒介自身提防对“知沟”问题的关切和引导........................................ 9 1、“议程设置”的集中使用是前提保障.................................................. 9 2、公正合理的网络传播策略是有力手段................................................ 10 3、重视网络资源的价值使用是长远保证................................................ 10 — 5 —。