5-客户有固定的供应商-如何引诱测样.docx

第五期：客户有固定的供应商，三步引诱测样客户背景介绍：有固定供应商的贸易商，网站上能看出卖的谁家的产品，对新供应商不感兴趣案例全过程：从无兴趣■说服测样可学习邮件：共3封过程复盘：请配合音频学习，重点思维会在音频中强调客人邮件表示，对新供应商不感兴趣Hi, SarahSorry for not replying as we are really very busy, the silicone rubber we are buying from A company is acceptable to our customers & we are trying to avoid too many suppliers as our demand is not big.Thanks.Kevin 沟通后，虽然客人没意向，但我却套出他的实际用量第一步，立即回复第一封可学习邮件：Hi, KevinGreetings. Appreciate your reply.We totally understand you won't change your current supplier immediately, we also don5t like customer easily change their mind, because today you are willing to work with us, the other day you can easily taken away by others too. There's no meaning for long-term business. You are really a good distributor!However, Kevin, I still think you should know one more good supplier even not rush for business, because market is changing.I am wondering if you have met quality problem like thick viscosity, oil bleeding, low duplication times, catalyst smell bad etc...maybe yes or no, but our silicone has non of these quality prob in the past ** years. Below is some feedbacks we received from customers which may help you know more about our quality.截图一截图二Pls let me know if we can be any of your help.Regards,Sarah第二步，第二封可学习跟进邮件，做价格比照参照Dear Kevin,Warm greetings from China.Pls find below comparison data sheet and price for your reference ——参数表格省略r - - n ^OBJjDear Kevin, As we talked that you always buy silicone about **kgs/year from 竞争对手，right? That means we w川 help you save 差价乘以一年的用量=***USD per year at least.Surely, better quality is the most important. We have below advantages than 竞争对手2 ***★★3 *****4 ★*★★★Kevin, as I said we understand ifs not easy for you to change a supplier, however every company should not put all eggs into only one basket, what shall you do when risk comes?? who knows what w川 happen tomorrow, right?You may no need to cooperate with us at once, but we w川 be your first best choice when you urgently need.Although we are very confident that we can help you better than your current supplier no matter on price or quality, it needs time to verify.So, would you give both of us a chance to try our sample first?Regards,Sarah第三封可学习跟进邮件Hi, KevinHope everything is fine with you.May I know how's your idea for my previous email?I have to say *** is a new market for us, we did receive quite a lot enquiries from local end users there, so to find a good distributor is urgently for us indeed.It's so lucky to know you are professional on silicone industry for many years, if you can work with us in future, we would like to recommend you those end users.To test a sample is no harm to you and it won't cost you any cents, would you like to consider?Regards,Sarah客户回复Hi SarahGot your email & the opinion, if you can send us at least **kgs sample for testing would be accepted.Hope to hear from you.Thanks.Kevin。