综合商务英语教程第三册unit 5.ppt
15页综合商务英语教程 第三册Unit 5 Organizational Structure,Time 3*90,Outline: Focus I. lead-in II. Vocabulary Building III. Reading IV. Language Focus V. Speaking VI. Writing,Focus Learning some basic knowledge for organizational structure,I. Lead-in Work in pairs and discuss the following questions. If you are the CEO of an international trade company, what departments will you set? You can draw a diagram like the following one:,II. Vocabulary Building A. Match the words or phrases with their meanings.,1. organization structure 2. department 3. supervisor 4. manager 5. communication 6. office 7. confusion 8. divisional 9. matrix 10. advantage,a. one of the groups of people who work together in a particular part of a large organization. b. a building that belongs to a company or organization, with rooms where people can work at desks. c. someone who supervises a person or activity. d. when you do not understand what is happening or what something means because it is not clear. e. a rectangular array of elements (or entries) set out by rows and columns. f. the process by which people exchange information or express their thoughts and feelings g. someone whose job is to manage part or all of a company or other organization. h. a good or useful quality or condition that something has. i. the way in which the parts of an organization are connected with each other and form a whole. j. relating to one of the parts into which a large organization, group etc is divided.,II. Vocabulary Building B. Read the following dictionary definitions and then unscramble the words at the start of each to make six terms connected with advertising strategy. Write the correct word next to each definition. 1._ ripmyar- most important 2._ fuhertr- to help something progress or be successful. 3._ ruceed- to make something smaller or less in size, amount, or price. 4._ csetoni- one of the parts that something such as an object or place is divided into. 5._ tnealt-a natural ability to do something well 6._ ssbo-the person who employs you or who is in charge of you at work. 7._ oeeaprt-keep a business running 8._ pjeroct- a carefully planned piece of work to get information about something, to build something, to improve something etc. 9._ effiicent- work well without wasting time, money, or energy 10._ aeccss-the right to enter a place, use something, see someone etc.,III. Reading A. Read the article about organizational structure. Skim the passage quickly and fill in the blanks.,III. Reading C. Tell the organization structure of the following diagram based on the text.,III. Reading C. Tell the organization structure of the following diagram based on the text.,III. Reading Discussion Factors affecting organizational design are various, such as size of company. According to the text, discuss in group: if you are choosing an organizational structure for your own company, what factors will you take into consideration?,IV. Language Focus Degrees of adjectives Question: In what situation should the comparative form of adjectives be used? a. .than. b. Be+adj+of the two. c._ d._ e._ In what situation should the superlative form of adjectives be used? _,V. Speaking If you have the opportunity to work in a company, which department would you like to choose? Why? You can answer like this: I would like to work in the sales department. Because I am good at persuading others and can analyze the customers psychology accurately.,V. Speaking B. Work in group of three. You are the CEO of a company and are designing your companys organization structure. First, you need to decide the companys name and what kind of business your company will do. Then design the departments you need and organize them in proper structure. The last task is to determine which department the group members will responsible for. Then the CEO introduces the whole plan in front of the class. CEO can state like this: Our company is called SPLENDI company. We mainly produce fast food. We set CEO, sales department, HR department. I am the CEO, A is the sales manager, B is the HR manager.,VI. Writing Writing Exercise You are the sales director of your company, now you are making a report. The following information is the sales volume in Asia, Europe and North America from January to April. Describe the sales situation and write a short report of 120-140 words with the help of the above structures and expressions.,。





