中国十大百年品牌英文演讲ppt课件.ppt

中国十大百年EGYVerthecourseofChina「sextensivehistory,traditionalChinesecultureand“brandsnaturallyhavetodealwithupsanddowns.Inordertosurviveandprosper,thesetenbrandsmustnotonlyretaintheircompetitiveedge,butalsokeepupwiththetimes.缙Butterfly(蝴蝶缚纫机)_Establishedin:1919心@Headquarters:Shanghai:Product:SewingmachineIn1919,nationalcapitalistShenYushan(沈吁杉)establishedtheXiechangSewingMachineCompanyinShanghai,andbeganproducingsewingmachines“named“Butterfly“in1966.Inthe1990s,thehighestannualoutputoftheButterflysewingmachineTeached1.4million,anddemandalwaysmanagedtoeXceedsupply.In2000,afterexperiencingafewyearsofdecline,Butterflywa3puiehasedbyShanghaiShanggongShenbeiGtoub,Whoexpandedtheirbusinesstoover120c0untneSandregionsinEur0peandAmerica.GuanShengYuan(冠生园食品)Establishedin:1915Headquarters:ShanghaiProduct:Food。

ShanghaibusinessmanXianGuanshengopenedafoodshopcalledGuanShengYuan,in1913,sellingself-madecandy,glacefruit:andcookies.By1928,GuanShengYuanhadbecomeoneofthemostfamousfoodbrandsineastChina,withovertenbranchesghout]lang碘1HubeiandSichuances.Nowadays,theGuanShengYuan1a8ByV(、LIedfOanaticnalbrandintoajointliventuanghaiYiF00dGroupITICfCaplt.Itsmain轩望in]ude设Rabch,Hondy,HuaTuoTonicWmeandFoMoutali(茅台酒)Establishedin:1704Headquarters:GuizhouProduct:AlcoholMoutaiisnodoubttherichestandbestknowntraditionalChinesebrandintheworld.ProducedinMoutaiCounty,GuizhouProvince,MoutaiwasthefirstliquorinChinesehistotytobeproducedinalargescaleduringthe:QipgD3Rasty(1644-1911).Wl[hltsPureandmenQ\漕a、esthealcoholis离ps21_]】angXlanginismore」laTJLS*」l二】」L'anQ`′L′^S'(J〉^北atyEe@f1investmentasset.InDecember2010,abottleofT9Moutaiwasauctionedoffforamassive1.45millionyuan(US$232,2902012USD),making东themostexpensivealcoholinworldhistory.`。