
小米英文简介.ppt
9页The Xiaomi Company established on April in 2010. Seven people set the firm up together. We can’t imagine how fast the corporation developed.,The Logo Of It,As is known to us, the logo of xiaomi is ‘MI’. On the on hand, it is the abbreviation of ‘Mobile Internet’. It indicates the nature of this company-the mobile internet company. On the other hand, if the logo is upside down, it’s the word “心”without a dot. It means he wants to free his users from worries.,The slogan of Xiaomi is “Born to fever”. The staff in this company are equal and free. That means It is not a rigidly hierarchical firm, and they are all partners. They advocate the innovate and fast work environment.,The Slogan Of It,As is known to us, other mobile phones with similar equipment are much more expensive than Xiaomi. Many people worry about it’s quality. In fact, There are two aspects about its low price.,Firstly, the ways to buy it are only two the official website ; the mobile phone contact the China Union Company and the Telecommunications Company. It reduces the expenses in the process, and it is the biggest reason for its low price.,Secondly, It is a new company, the owners rely on the low price to win a good reputation and public’s attention, rather than earn too much money. Lei Jun, the CEO of Xiaomi said, ”I want to earn money by the subsequent service, instead of the hardware of mobile phone. By the mean, it also saves the money of advertising by the low price.,That's all,。












