高中英语-Unit11-lesson3-The-advertising-gameppt课件2-北师大必修4.ppt

单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,*,Unit 11 Lesson 3,The advertising game,I like,advertisements,The advertising game,1,3,5,2,4,6,11,、凡为教者必期于达到不须教对人以诚信，人不欺我,;,对事以诚信，事无不成12,、首先是教师品格的陶冶，行为的教育，然后才是专门知识和技能的训练13,、在教师手里操着幼年人的命运，便操着民族和人类的命运2024/10/13,2024/10/13,13 October 2024,14,、孩子在快乐的时候，他学习任何东西都比较容易15,、,纪律是集体的面貌，集体的声音，集体的动作，集体的表情，集体的信念16,、一个人所受的教育超过了自己的智力，这样的人才有学问17,、好奇是儿童的原始本性，感知会使儿童心灵升华，为其为了探究事物藏下本源十月 24,2024/10/13,2024/10/13,2024/10/13,10/13/2024,18,、人自身有一种力量，用许多方式按照本人意愿控制和影响这种力量，一旦他这样做，就会影响到对他的教育和对他发生作用的环境。

2024/10/13,2024/10/13,Paragraph 1,What is an advertisement?,An ad may give direct information like names or locations.,B,M,B,:too broad,M,:main idea,N,:too narrow,Paragraph 2,Ads are made visually attractive to hold the attention of the public.,Some ads have pictures that people enjoy looking at.,M,N,Paragraph 3,Products are sometimes linked with different concepts or ideas.,Using common ideas to sell products is as old as advertising itself.,Modern ads must stand out to make themselves attractive.,N,M,B,Paragraph 4,Some advertisers want to create something that has never been seen before.,New and unusual ideas often appear in todays top advertisements.,Advertisers look for other ways to make people notice their products.,N,M,B,Paragraph 5,Not all advertising is about selling products.,The government has worked hard at using ads to educate the public.,Public ads have helped to increase public knowledge.,N,M,B,There are many different kinds of advertisements.Some may give _ information about the product;some are made _ attractive to hold peoples attention;others use _ like success and wealth.Nowadays top advertisers prefer to use _ as well as new and _ ideas to surprise people.Public advertisements,however,focus on increasing public _.,direct,visually,concepts,humour,unusual,knowledge,The advertising game,1,3,5,2,4,6,Paragraph 1,Paragraph 2,Paragraph 3,Paragraph 4,Paragraph 5,Just do it.,只管去做。

耐克）,Ask for more.,渴望无限百事）,The taste is great.,味道好极了雀巢咖啡）,Good to the last drop,滴滴香浓，意犹未尽,.,（麦斯威尔咖啡）,Thieves go to the beach too.Take care of your belongings.,Help protect your island.,The Bible-Gods road map for life.,We bite.,Its show time!,Thank you!,。