新思维高职高专英语综合教程（第三册）教学课件作者熊少微谭伟民unit3.ppt

Market Study & Venture Capital,Unit 3,Contents,Section One Sounds of English Section Two Language Building Dialogue One Dialogue Two Section Three Intensive Reading Section Four Know-how Sharing Section Five Information Exchanging,Section One Sounds of English,辅音发音与比较（三）,I. Listen to your teacher. For each one, tick the word you hear.,1. This veal/wheel is no good. 2. The vest/west is over there. 3. The country’s vines/wines are famous. 4. You don’t see many veils/whales in this area. 5. He never wrote a verse/worse play.,II. Read-aloud dialogue practice.,Gwen: Did you see Victor on Wednesday, Wendy? Wendy: Yes. We went for a walk in the woods near the railway. Gwen: Wasn’t it cold on Wednesday? Wendy: Yes. It was very cold on Wednesday. We wore warm clothes and walked quickly to keep warm.,A Walk in the Woods,,Gwen: It’s lovely and quiet in the woods. Wendy: Yes. Further away from the railway it was very quiet, and there were wild squirrels everywhere. Gwen: How wonderful! And did you take lunch together? Wendy: Yes. About twelve we had veal sandwiches and sweet white wine, and we watched the squirrels. It was a very nice walk.,Section Two Language Building,represent [,repri‘zent] v. to be a symbol of something 作为……的象征；象征；代表 avant-garde [,ævɔŋ‘ga:d] a. radically new or original先锋的；前卫的 share [ʃeə] n. have a portion of (something) with another or others股份；份额,Dialogue One,Glossary,,enrich [in‘ritʃ] v. to make somebody/something rich or richer 使富有；使富裕 complex [‘kɔmpleks] adj. not easy to analyze or understand; complicated or intricate复杂的；难懂的；费解的 editing [‘edit] n. the computer process of cutting, copying, or moving parts of a document or file 编辑 broker ['brəukə(r)] n. a person who buys and sells things, for example, shares in a business, for other people 经纪人；掮客,,SOHO 即Small Office Home Office，家居办公，大多指那些专门的自由职业者：自由撰稿人、平面设计师、工艺品设计人员、艺术家、音乐创作、产品销售员、商务代理人、网站制作人等。

Proper Names & Specific Terms,Find the Information I. Listen to the dialogue and find the information as quickly as possible.,1. What kind of business does Xiaotian want to start? 2. What should you be clear about if you want to start a business?,Dialogue,(Xiao Xiaotian and Samantha Miller are talking about SOHO life.),Samantha: Xiaotian, you have been surfing the Internet for a whole day. Is there anything interesting? Xiaotian: No. I’m doing the market analysis and I just want to find more information. You know, I’m going to start a home business.,Samantha: That is great. Nowadays SOHO represents an avant-garde lifestyle. Some people give up their former jobs to go it alone and earn a lot of money. Xiaotian: Yeah, but there is always some difficulty at the beginning of a new job. So, I should do market analysis first. Samantha: Yeah. A good businessman should be clear about the market price, demand, share and so on. You should learn lots of new things to enrich yourself.,,Xiaotian: But market analysis is really complex, I haven’t decided which business is right for me. Do you have any suggestions? Samantha: To tell you the truth, I am not good at it. But one of my friends runs his own website design home office which is quite good.,Xiaotian: That is a good choice. Running a web design business is popular nowadays. You can start working at home just using a computer and a fax machine. Samantha: I totally agree with you. And I suppose website editing, search engine marketing, or information broker will also be a good choice for starting a low-cost home-based business.,Bear in Mind II. Listen and write down what you’ve heard. Then read and recite till you can use them fluently.,1. I’m doing the ______________________. 2. I’m going to start ____________________. 3. Nowadays SOHO represents an __________ lifestyle.,,4. Some people give up their former jobs to ________________ and earn a lot of money. 5. A good businessman should be clear about the ________________________ and so on. 6. You should learn lots of new things to ______________ yourself. 7. But market analysis is really ____________.,,8. ________________________, I am not good at it. 9. ____________ a web design business is popular nowadays. 10. It’s a good choice for starting a _______________________ business.,Section Two Language Building,investment [in'vestmənt] n. the act of investing money in something投资 make ends meet 量入而出；使收支相抵 salary ['sæləri] n. money that employees receive for doing their job, especially professional employees or people working in an office, usually paid every month 薪金，薪水（尤指按月发放的）,Dialogue Two,Glossary,budget ['bʌdʒit] n. an estimate of income and expenditure for a period of time预算 sound [saund] a. sensible; that you can rely on and that will probably give good results 明智的；合理的；正确的；可靠的 consultation [.kɔnsəl'teiʃən] n. the act of discussing something with somebody or with a group of people before making a decision about it咨询；请教 stock [stɔk] n. a share that somebody has bought in a company or business 股份；股票 off-chance ['ɔftʃa:ns] n. a small possibility of it being success。