兰州黄河明珠电视塔项目分析.pdf

本专案位于中国甘肃省兰州市安宁区银滩大桥西北侧，属于安宁区的新发展区域，位于兰州经济开发区内，处于繁华的七里河区和工业科教区中间 This Project is located at the northwest side of Yintan Bridge at Anning District of Lanzhou City, the capital city of Gansu Province, China. The Project is situated within the new development area of Anning District inside the economic development district of Lanzhou, between the prosperous Qi Li River District and the Industrial and Science Education District. 專案位置圖 Location Plan 项目位置项目位置 Project Location项目背景介绍项目背景介绍Background of The Project专案东面 – 银滩大桥 East of the Project – Yintan Bridge 专案北面 – 待开发用地 North of the Project – Greenfield Sites 专案东面是银滩大桥，南临黄河，西北面是待开发地块。

专案西面 – 待开发用地 West of the Project – Greenfield Sites 周边环境介绍周边环境介绍 Surrounding Environment项目背景介绍项目背景介绍Background of The ProjectTo the east of the Project is Yintan Bridge and the Yellow River is at the south of the Project. A number of greenfield sites which are to be developed can be found at the northwest side of the Project. 专案南面 – 黄河边 South of the Project – Yellow River 投资者背景投资者背景 Investors Background项目背景介绍项目背景介绍Background of The Project兰州黄河明珠电视塔是兰洽会上确定的招商引资项目， 该项目为香港城侨控股有限公司与兰州市政府的合资项目， 市政府以土地投资。

所有其它基建工程投资，包括提供广播电视业务和发射所需配套由兰州市电视台负责当工程完成后，电视广播服务的产权及管理权由兰州市政府拥有 香港城侨控股有限公司就此项目成立了香港黄河明珠投资有限公司 Lanzhou Yellow River’s TV Tower commercial project is a joint-venture project of Cheng Qiao Holdings Hong Kong Limited (香港城侨控股有限公司) and Lanzhou Municipal Government. Land resource will be provided by the government, other investment including project construction, TV broadcast service and transmission will be provided by Lanzhou Television Broadcasting Company The rights of TV broadcast service and management will be hold by the Lanzhou Municipal Government after the Project is completed. Yellow River Pearl Investment Hong Kong Limited (香港黄河明珠投资有限公司) has been established by Cheng Qiao Holdings Hong Kong Limited (香港城侨控股有限公司) for this Project. 市场调查分析市场调查分析Market Study Analysis兰州市概况兰州市概况 Overview of Lanzhou City 兰州是甘肃省省会，是全省政治、经济、文化、科技、信息的中心，是西北地区重要的工业城市和商贸、 科技区域中心， 是西北地区重要的交通、通信枢纽和连接中、西亚以及欧洲各国的开放型、多功能的内陆口岸城市。

Lanzhou is the capital city of Gansu Province. It serves as the regional centre of government administration, commerce and finance, culture, technology and communication for the province. Lanzhou is also the key industrial base and the major transportation and communication hub of the Northwest. Being one of the earliest inland open cities in early 1990s, Lanzhou serves as a multi-functional coastal city for foreign trade with West Asia and countries in Europe. 兰州市地理位置图 Geographical Location of Lanzhou City年份 Year 人口 (百万) Population (million) 2.712.912.973.013.14 3.08199920002001200220032004市场调查分析市场调查分析 Market Study Analysis 人口发展情况人口发展情况 Population 从 1996-2000 年间，兰州市人口年均增长速度为 1.42%，2001-2002年年均增长率速度有所上升，达到 1.75%，2004 年兰州总人口达为 308 万人，预计 2010 年将达到 322 万人。

From 1996-2000, population growth rate of Lanzhou city was 1.42%. From 2001-2002, the growth rate reached 1.75%, total population in 2004 accounted 3.08 million. It is projected that population of Lanzhou will reach 3.22 million in 2010. 兰州市近年人口增长情况 Population Growth of Lanzhou City 資料來源：蘭州統計年鑒Source: Lanzhou Statistic Yearbook国民生产总值 (十亿元人民币) GDP (billion RMB) 7.821.530.934.938.74450.5010203040501990199520002001200220032004年份 Year国民生产总值国民生产总值 Gross Domestic Product (GDP)市场调查分析市场调查分析 Market Study Analysis 蘭州市近年國民生產總值持續上升。

2004 年蘭州市實現國民生產總值 505 億，比上年增長 12 官到2010 年，蘭州市國民生產總值渴望達到 715 億元Total GDP of Lanzhou has gradually increased in recent years. In 2004, GDP of Lanzhou City was 50.5 billion, representing an increase of 13% growth compared with year 2003. It is anticipated that total GDP of Lanzhou City will reach 71.5 billion in 2010. 資料來源：蘭州統計年鑒Source: Lanzhou Statistic Yearbook年份 Year 人均国民生产总值 (元) GDP Per Capita (RMB) 9196799884408763963210300118771294816479020004000600080001000012000140001600018000199519961997199819992000200120022004市场调查分析市场调查分析 Market Study Analysis 人均国民生产总值人均国民生产总值 GDP Per Capita 根据«兰州市国民经济和社会发展第十个五年计划纲要»的发展目标，兰州市人均国内生产总值年均增长 8.5%。

2004 年人均國民生產總值达 16,479 元 According to ‘The Tenth Five-Year Plan of Lanzhou City Economic and Social Development ’, the average annual growth rate of per capita GDP of Lanzhou City is expected at 8.5%. GDP Per capita in 2004 reached RMB16,479. 兰州市近年人均国民生产总值 GDP Per Capita of Lanzhou City 市场调查分市场调查分資料來源：蘭州統計年鑒Source: Lanzhou Statistic Yearbook产业结构产业结构 Composition of Industry总体上呈现第一产业降，第二、三产业升，产业间及产业内部结构更趋合理，增强了经济发展的稳定性 In general, the proportion of primary industry has fallen and secondary and tertiary industries gradually taken up a larger proportion of the entire economic structure. A more compatible composition of industries has been achieved which allow sustainable economic development of the city. 市场调查分析市场调查分析 Market Study Analysis 0%10%20%30%40%50%60%70%80%90%100%第三產業 Tertiary Industry35.2934.4641.0142.3442.5942.2243.1743.354341.4第二產業 Secondary Industry59.2359.9453.2251.7951.7452.6551.9952.0852.854.5第一產業 Primary Industry5.485.65.775.875.675.144。