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Analysis- ten future business model of traditional industries(分析- 10未来传统产业的商业模式).doc

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  • 卖家[上传人]:豆浆
  • 文档编号:19079452
  • 上传时间:2017-11-18
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    • 1Analysis: ten future business model of traditional industries(Free Paper Download Center News) Under the impact of the mobile Internet, various traditional industries will undergo a significant change in the business model, ‘the value of remodeling strategy’ will increasingly become an inevitable choice for traditional enterprises. The value of the securities industry Remodeling: Internet value-added services free mode + profit Future, trading commissions are no longer the sole income securities brokerage business, the main content of the brokerage business is selling financial products, to provide customers with integrated services, including customer accounts, consulting, purchase products and many other businesses, rather than just trading stock future will be very low brokerage commissions to attract customers at the same basis, will develop asset management, securities consulting and other value-added services, which will replace the securities brokerage business income has become a new source of 2profit, while others will focus on high net worth brokerage customer service, or take investment bank model. Internet security services appear layered target customers will accelerate after the fierce battle for competitive differentiation positioning the clearer channel customers will only need to shift from the traditional business department to the network channels, while serving the needs of customers will get better services face different customer groups, channels and cable network channels using different commission rate level, to achieve customer differentiation stratification and differentiated services. The value of the insurance industry Remodeling: low-cost Internet channels + Product Innovation + Big Data Services Insurance industry transition to the Internet was evident. On the one hand, the Internet can effectively reduce the cost of the insurance company to get customers, on the other hand, with the means of the mobile Internet, the insurance industry can be more in-depth understanding of the user, and even life insurance 3services and user services, better integrate health services for the insurance industry to provide a space for future growth. In order to meet the multiple needs of customers, the Internet insurance industry is bound to embark uninterrupted road product innovation. Internet era insurance product design concept will be a qualitative change, can first design and characteristics of the Internet and Internet customers to match, caught customer demand for insurance products is a key advantage of the insurance company in the future market competition. With Internet penetration of insurance products led sales model will be gradually transformed into customer demand as the core of the sales model. Insurance companies should play a central competitive advantage in order to achieve seamless data analysis. As many customers do not know individual needs, the insurance company needs to customer demand fragmentation, large data processing, re-packing, do custom personalized products and services to customize and extend the lives of shares among customers. 4The value of the fund industry Remodeling: Reverse fund products to enhance the high value-added services C2B + + optimize the customer experience Selling traditional fund industry generates 80% 20% of profitable customers, because 80% of the fund can not reach more customers through the Internet today, the entire cost, long-neglected retail smallholder With the long tail effect of the Internet as a whole formed a staggering scale. Innovative Internet banking bonus release will continue to benefit the fund industry, ‘long tail effect’ is not over yet. Internet banking investment products, easier access to a large number of investors blitz, especially the Internet community will WEB2.0 become an Internet financial consumers to share the space. Once the investment of such sharing platform scale, it will inevitably form the basis of financial innovation is no longer fund the company’s own design investment products, and is likely to be a particular type of investor, the formation of an investment demand, investment by the fund company to respond to the needs of investors, creating a financial investment products, which is the formation of the Fund C2B model. 5In addition, the fund exists, because able to provide customers with value-added services, not just to provide a simple financial products with a payment function of final destination of funds or should ultimately give investors Services make up, do investors financial services, creating value for customers is the fundamental fund industry. Remodeling value of music industry: the selection of good original music eco-system as the core + extension The most real music business model is to make music to make money, to form a group good original songwriters, singers, musicians, producers, recording studios, record companies, distribution companies and then extended ou。

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