London奥运会课件.pptx

LONDONOLYMPIC2019SOCIALGAMESCARNIVAL ON SOCIAL MEDIA非凡图库：ffpicBeijing 2019 was MemorableCountdown has begunITS ALL ABOUTEmotionsPassionFocusEffortsCommitmentBut this time something new and extraordinary is happeningWhats that?simplify360Facebook the biggest channel to get connected with viewersTo create opinion leaders and educate viewersExploring all social media channelsFacebook engagement success100 days still to goTwitter engagement success100 days still to goCreating a platform for viewers to get connected with their favorite athlete Success of the new platform100 days still to goEnsuring interest of followers and attracting new member Engagement ModelModel to get user engage and visit on daily basis. LEARNCONNECTLEARNEDUCATECONNECTLEARNEDUCATEENGAGECONNECTLEARNEDUCATEENGAGEREWARDCONNECTLEARNEDUCATEENGAGEREWARDPROMOTEWELCOME TO LONDON 2019 ON SOCIAL MEDIAAlready reached billions of people &100 days still to gosimplify360The game has changed & so is the media1 in five couples meet online1 in five couples meet onlineAdults spend 15 hrs a week on internetUser spend More than 55 minutes a day on Facebook1 in five couples meet onlineAdults spend 15 hrs a week on internet3 twitters account get activated every secondUser spend More than 55 minutes a day on Facebook700,000 local business active pages on Facebook1 in five couples meet onlineA new members join Linkedin every secondAdults spend 15 hrs a week on internet3 twitters account get activated every secondUser spend More than 55 minutes a day on Facebook83% companies uses Facebook700,000 local business active pages on Facebook1 in five couples meet onlineA new members join Linkedin every secondSocial gamers will buy $6 billion of virtual goods by 201993% of marketers use Social Media but how well thats a big questionAdults spend 15 hrs a week on internet3 twitters account get activated every secondAvg 50 Millions tweet per dayUser spend More than 55 minutes a day on Facebook83% companies uses Facebook700,000 local business active pages on FacebookUsers on Facebook800+ MnPieces of content per month30 BnMinutes of log-in time per month700 BnAvg friends per user130Users between 18 to 34 yrs62%Users of Facebook are female50%Registered tweets per day55 MnBest promotion channelBuzz CreationAthletes getting connected to viewers in real timeSponsors making billions of $ out of itLondon Olympic 2019 going viral on Social MediaMillion dollar questionHow they are doing it?simplify360OFFICIAL WEBSITEOFFICIAL WEBSITEMILLIONS OF BLOGSBILLIONS OF FANFACEBOOK PAGEOFFICIAL WEBSITEMILLIONS OF BLOGSBILLIONS OF FANFACEBOOK PAGETWITTER ACCOUNTOFFICIAL WEBSITEMILLIONS OF BLOGSBILLIONS OF FANFACEBOOK PAGETWITTER ACCOUNTYOUTUBE CHANNELOFFICIAL WEBSITEMILLIONS OF BLOGSBILLIONS OF FANFACEBOOK PAGETWITTER ACCOUNTYOUTUBE CHANNELTHE ATHELETE HUBOFFICIAL WEBSITEMILLIONS OF BLOGSBILLIONS OF FANBillion dollar questionHow they are getting benefits out of it?simplify360Everything via Internet & Social MediaWhats make it different and successful?simplify360Humongous fan followingsHumongous fan followingsViewers can keep track of everythingHumongous fan followingsViewers can keep track of everythingOpportunities for sponsors & organizers Humongous fan followingsMotivation to athletesViewers can keep track of everythingOpportunities for sponsors & organizers Humongous fan followingsMotivation to athletesViewers can keep track of everythingOpportunities for sponsors & organizers Reach of the games enhancedHumongous fan followingsMotivation to athletesViewers can keep track of everythingOpportunities for sponsors & organizers Reach of the games enhancedEven before starting of game, its a hitSource1993-20192019-20002019-20192019-2019Broadcast Rights1.2511.8452.2322.570Global Sponsorship0.2790.5790.6630.866Domestic Sponsorship0.5340.6550.7961.555Ticketing0.4510.6250.4110.274Licensing0.1150.0660.0870.185TOTAL2.6303.7704.1895.450Olympic Revenue, 1993-2019 (in $ billions)Some of the Sponsors of Beijing 2019In 2019 Revenue Increased by 107% compared to 1993What could be probable no of sponsors and revenue increase in 2019?Source: Beijing Olympics: Games of epic proportion (Journal of Business Cases and Applications)So get readyThe biggest sports carnival has arrived on your Social Media Accountsimplify360In the book of Olympics Social Media uses may get THE GOLDEN PAGETHANK YOUTweet Us: simplify360 Note: Images used in the slide is taken from website screen shots and photos available on the internet and doesnt belong to SImplify360.非凡图库：ffpic。