外文期刊编辑简介.pptx

西方编辑学概论 邸馨慧,West Editing Introduction,Chapter 1 Jobs in Journal Publishing Chapter 2 Editorial Process Chapter 3 Copy Editing,2,content,The publisher（出版商）: The one has the responsibility for all company policies, including the planning and development of publishing objectives as well as administration of investment, staff direction, and budgetary and financial control. Supplement: academic publishing 学术出版 professional publishing 专业出版 trade publishing 大众出版 textbook publishing 课本出版,3,Jobs in Journal Production,Executive editor or editor-in-chief（总编辑）：The one who is usually the principal editorial figure, working closely with the publisher and with the publisher and with the other executives. Editor-in-chief supervises all the editors and editorial activities at his company. The editor-in-chief job is more administrative and strategic than editorial.,4,Managing editor（责任编辑）：The one who is a kind of traffic cop for the department. It is the managing editor’s task to know where every manuscript is at any given moment after it has been accepted-whether it is being copyeditor, being designed, in production, or being printed. The managing editor coordinates the editorial and production schedules, an extremely difficult job in itself, and in some houses he or she may work with authors or route incoming manuscript to editors. Four schedules are involved here: editorial, copyediting, design and manufacturing.,5,6,Four Schedules,Other editors（具体负责业务的编辑）: Below the editor-in-chief and the managing editor in the publishing hierarchy come senior or staff editors（高级编辑）, associate editors（副编辑）,assistant editors（助理编辑）, followed by editorial assistants（编辑助理）, beginners whose duties are primarily administrative.,7,Senior editor: The one who acquires titles and works on the manuscripts by editing content. Acquisitions editors（组稿编辑）: The one who gets manuscripts or proposals from literary agents or authors and evaluates them for publication. When a manuscript or proposal is considered acceptable for publication, the editor writes a proposal for it and offers the other editors an opinion why it deserves publication.,8,Literary agent（出版经纪人）: A person who manages the business affairs of an author. Galley proof（尚未分成页的校样、长条校样）: A printer‘s proof, esp. one taken on a long strip of paper from type in a galley, used to make corrections before the matter has been split into pages. Editorial board meeting（编委会会议）: The meetings are usually held once a week. The publisher presides, and the journal that are up for acceptance are considered.,9,The copy editor（文字编辑）: Copyediting is a kind of work virtually unknown to the public and often underestimated or misunderstood even by editors and others in publishing houses. In its basic form, it means taking the manuscript of a journal and reading through it meticulously, correcting errors of spelling, usage, and grammar. At the same time, the copy editor is doing what is called styling the journal for the printer.,10,Jobs in Journal Production,Creative editors（创意编辑）: The person who does the kind of creative copyediting for authors and editors. How to be superior copy editors: Superior copy editors have built-in alarm systems, bells that ring when they read a fact that seems possibly wrong. In an important journal, where the greatest care must be taken, the copy editor’s work may involve library research; therefore, among the qualifications for the job must be a knowledge of how to look up things and where to go to verify facts.,11,Tips,The designer（装帧设计师）: The purpose of design is to make the journal attractive physically, to make it as easy to read as possible, and to make it meet the requirements of its particular market. Designers plan the overall type design of the journal, specifying the kind of type to be used for the text, for the chapter headings, the initial letters in chapters, the title page, even the titles that appear at the top of every page (known as running heads).,12,How to be a superior designer: Be typographers Have some skill with mathematics Make type alone, or type and photographs, achieve a maximum first impact on the prospective buyer. Be thoroughly grounded in those fields.,13,Tips,Production and manufacturing jobs（生产制作工作）: The production department of a publishing house is collection of specialists, which includes artists, designers, and typographers, and sometimes specialists within these specialties. Production workers need to have a variety of basic skills and a mastery of several areas of knowledge, as do designers. They must also have the ability to work closely with a small group of people, since production departments, on the average, consist of only four or five people. In a sense, manufacturing a book is like putting a jigsaw puzzle together.,14,Processing and trimming of manuscripts “traffic”process: Assigning a contract number Manuscript editing Rights and permission Design and production Marketing Preproduction meetings (generally every one to four weeks): To monitor progress and to make decisions.,。