任凤慧外贸函电课件6Sales Promotion.ppt

Unit 6 Sales PromotionPoints for attention:1.信要短2.在开头一段就得抓住读者的兴趣3.说明产品或服务的益处，并以事实或数据使读者相信4.尽可能使信的语气象私人交往东南大学远程教育外贸函电第第 二十二十 讲讲主讲教师：任凤慧主讲教师：任凤慧Letter 11.High-grade: 高级的2.Redound your credit: 增加你方信誉3.Reap: gainLetter 21.We have pleasure to : 客气的开头语2.In different colors, patterns,and assortments:不同的颜色，花样及种类3.Extend: 给予Letter 41.Your letter of October 4, 2001 requesting us to offer you embroidered silk blouses has received our prompt attention and we are pleased to reply as follows.2.Celebrated: famousLetter 61.Variety: 品种2.We shall appreciate your efforts to promote the sales of our products,Word studyExhibitAcceptBenefitWriting Write a letter to a leading importer dealing in office equipment. In the letter tell the buyer about your latest products and make a special offer.。