bec higher module 3高级商务英语
35页1、HIGHER,SUCESS WITH BEC,MODULE 3,Business Topic Communication at Work,2.1 Business topic: communication at work 2.2 business skills:email exchange 2.3 Exam spotlight:Listening Test Introduction and Part one,MODULE 2,Vocabulary: Part of a company;growth strategy,3.1 Communication at Work,cross-sell,utility,put out,seminar,commoditise,depersonalize,driver,cash machine,statement,handset,交叉销售,公共事业,出版, 发布,研讨会,使 商品化,使非人情化,手机,驱动器,现金出纳机,报表, 结算单,high street,商业大街,reminder,暗示, 提示,package,impartial,一揽子,公平的,
2、无偏见的,Means of communication,3.1 Communication at Work,1. What does this quotation mean to you?,Think like a wise man but communicate in the language of the people. (像智者一样思考,像大众一样沟通。) W.B. Yeats, poet (18651939) W.B. Yeats is a famous Irish poet and playwright (剧作家).,3.1 Communication at Work,Suggested answer: You should be sophisticated in your thinking but clear and simple in your speech. Useful expressions: Success is largely determined by how well companies communicate with their audiences. I
3、f you communicate in simple and clear language, you can communicate more effectively. If your speech is clear and simple, you can get across a message more easily.,3.1 Communication at Work,2. Verbs that go with each type of business communication,send/draft an email make/receive a phone call issue/put out a press release launch/run an advertising campaign give/make a presentation hold/attend a meeting or a seminar produce/publish a report put up/display a notice send out/circulate a memo to all
4、 concerned post/put information on the Internet,3. For which of the following would you feel most confident using your English? And least confident? Discuss with your partner.,3.1 Communication at Work,A presentation A meeting A phone call A report An email,3.1 Communication at Work,Useful expressions,Because Im familiar with the person I call, I can be very relaxed, so I can speak English very well. When writing an email, I have time to consider the appropriate use of words or consult dictionar
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