牛津译林版英语高一下册module 4《unit 1 advertising》ppt课件之二
21页1、dvertising,A,Unit 1,Reading 2,Language items,Revision (Fill in the blanks),Advertisements,which often use p_ language and e_ images, play an important p_ of our lives. There are two main t_ of advertisements.One is called c_ advertisements, which are meant to p_ a product or s _.But they dont tell c_ the c_ truth. Another one is called PSAs, which use a_ and o_ images and c_ language,are often placed for f_.They d_ with many social i_, which often affect public w_.,ersuasive,xciting,art,ypes,omm
2、ercial,romote,ustomers,omplete,ttractive,riginal,reative,ree,eal,ssues,elfare,ervice,Language focus,be used to do research on play tricks on Share with encourage sb. to do sth. believe in lie for free protect from intend to be aware of connect with fall for,1 We are so used to them (line 1) be used to do / doing sth. -get accustomed to used to -happened in the past e.g.I am not quite used to living here/city life. I used to live in Nanjing. Ex: The new machine _production. However I_it. is used
3、to increase; am not used to controlling is used to increasing; dont used to control used to increase; dont used to control used to increasing; am not used to control,A,2 I did some research on(line 2) to share with you.(line 3),research: 1)n. do/conduct research on: 我正在做关于广告的研究。 2) V. to study 商人研究市场很重要。,I am conducting research on advertisements.,Its important for a businessman to research the market.,share with: use sth. together with e.g. Id like to share my book with you. Practice She _ my t
4、roubles as well as my joys. A. shares with B. shares (in),B,3 encourage peoplebelieve in an idea(line 6),encourage sb. to do sth. Dont encourage bad habits in a child. 老师鼓励她看英文电影。 believe in: to have firm faith in Many people dont believe in God. Practice: believe/believe in I dont _ ghosts. I _ that stories of ghosts were made up by human beings.,The teacher encouraged her to watch English films.,believe in,believe,4 for free,and are intended to(line 11),for free:free of charge/without payment
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